Digital transformation has to be a more than ‘digital optimization’ in disguise, where digital initiatives merely augment existing services. At Imaginea, we help enterprises use technology to radically change their performance in the quest for new markets.
Product thinking transforms your Enterprise.
Because customers change, businesses need to change too. Given the survival pressures of the market, most business take the business-first, customer-next to creating products and services. That pushes customer-market expectations to the background. Product Thinking provides a new lens for the enterprise.