Usability testing

USABLE PRODUCTS

Align the user experience to the larger organizational goals

Product evaluation gives insights on how the current design fits into the bigger ecosystem and whether it is able to provide the right experience to the end users. A product evaluation is the first step to trigger any design process.

Usability testing is a technique used in user centered interaction design to evaluate a product by testing it with users. This is an irreplaceable step in design practice, as it gives real inputs on how real users use the system and accomplish tasks.

We at Imaginea design journey maps after uncovering user’s needs, desires and mental model. And develop products that matches intent across touch points.

SERVICE OFFERING

Design Evaluation

Design Evaluation

Product evaluation give insights on how the current design fits to the bigger ecosystem and whether it is able to provide the right experience to the end-users. A product evaluation is the first step to trigger any design process.

Interactive Prototype

Interactive Prototype

At Imaginea, we take a structured design approach from initial paper prototyping for early design concepts to developing high-level interaction design prototypes using simple interactive media. Our end goal is to build the most effective, efficient design for users.

Usability Testing

Usability Testing

Usability testing is a critical step in design practice, as it gives real inputs on how real users use the system and accomplish tasks. Our systematic approach to usability testing makes it simple and hassle free in creating better user experiences.

FEATURED INSIGHTS

Test automation for new age authentication

For any upcoming new authentication, the system needs to let legitimate users in while keeping unauthorized users out.

SlideshareUx for flight booking agents

SlideshareUx for general insurance

SlideshareMicro moment design for unmatchable product experience